SATELLITE MANUFACTURING: PRODUCTION CYCLES AND TIME TO MARKET
May 2004

(courtesy of Futron Corporation)


EXECUTIVE SUMMARY

In purchasing a satellite, the three key elements for the buyer are: Will it be cost effective and profitable? Will it be reliable? Will it be available when I need it? This report examines the latter of these elements: it reviews the production schedules for commercial communications satellites of the six major satellite manufacturers over the ten most recent programs, through the end of 2003.

Satellite operators have consistently pressed manufacturers with demands for faster delivery to increase revenue and help them meet regulatory targets. Any delay in delivery of a spacecraft results in lost revenues, often millions of dollars per year. At the same time, operators want more and newer technologies incorporated in their spacecraft, which by necessity requires development time and additional testing time. While faster delivery of better satellites might appear to be an impossible goal, quality and reliability are actually more a function of the manufacturer’s quality efforts than time. This is important because, as satellite operators increasingly report to financial shareholders with shorter business planning horizons, the drive for faster production schedules will likely continue.

To provide consistency and objectivity for this analysis, Futron used data as reported by the aerospace loss adjusting and information company, Airclaims Limited, since Airclaims is an industry standard for this type of information. We used the announced contract date, as confirmed by Airclaims, as the start of the production cycle, recognizing that this date does not always coincide with the contract finalization or the beginning of long-lead item production.

This study resulted in the following key findings1:

1 The research underlying this report was sponsored by Lockheed Martin; however, the analysis and conclusions were developed by Futron.

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BACKGROUND

What do operators want when they buy a satellite?

The trade-off between cost effectiveness and profitability of a satellite is unique trade for each operator. This trade-off compares a satellite's commercial revenue generating capability with its purchase, operating, and insurance costs. However, the other two drivers for choosing a satellite are easier to analyze.

Previously, Futron studied the reliability of various commercial satellite buses, as well as customers’ perceptions of the ease of use of these buses. The results of these studies have been reported in Futron White Papers on satellite insurance rates and bus operations.2

This year we analyzed how manufacturers have performed recently with respect to the length of time for the production of their satellites and the variability in their production times, i.e., making the satellite available when the customer needs it. Satellite operators have continued to push manufacturers to find ways of making satellites available to meet market demand in a timely manner, which is critical for the operators’ long-term business growth. In addition, various national and international regulators now insist that construction milestones be achieved and the orbital slot allocated by the regulator be occupied by the deadline. Finally, the satellite operators themselves do not like variations or uncertainties associated with the delivery dates of their satellites.

Thus, the overall length of the production time and the variability in that time are key buying considerations for satellite operators, and these are the parameters Futron has analyzed in this report.

2 “Satellite Insurance Rates on the Rise – Market Correction or Overreaction?” July, 10, 2002. “GEO Commercial Satellite Bus Operations: A Comparative Analysis,” August 13, 2003.

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METHODOLOGY

In compiling the data for this analysis, Futron used its own database of satellite orders and manufacturing, combined with the Airclaims SpaceTrakTM database which tracks each significant event in the life of a launched commercial satellite from construction up to retirement/re-entry. The Airclaims SpaceTrakTM data is considered as the most complete, and the standard used by the industry, including by insurers and other financial institutions. It was used to provide consistency and a validation to the Futron data. By using both databases, Futron ensured that the information in this analysis was precise and unbiased.

In addition to using the SpaceTrakTMTM data, Futron worked with Airclaims’ Space Analyst, David Todd, to obtain advice on interpreting key data points, and in reviewing the overall report.

The data analyzed started with the last 10 satellites manufactured and launched by each of the following companies:

The following data was compiled for each satellite:

In order to provide consistency among the data, we assumed the satellite order date was the end of the month for all orders, since only the month of the order was known for many satellites. When multiple satellites were ordered at the same time for launch in close sequence (such as the groups of multiple Intelsat 9 orders), production on all the satellites in that order was assumed to start at the same time. If a satellite was originally ordered as a ground spare, however, (such as the AsiaSat 4) delays to the launch have been assumed not to be related to the manufacturer. While some programs are more complex or innovative (such as Thuraya), all of the manufacturers have some more complex and other relatively simple spacecraft. When analyzing the totality of the manufacturers’ last ten programs, spacecraft complexity was assumed to average out.

Military and civil government programs were excluded from this analysis, as the characteristics of both their technology and procurement requirements are very different from those of commercial customers.

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REVIEW OF SATELLITE PRODUCTION SCHEDULES

While the primary factors influencing the production schedules are within the control of the manufacturer, many other factors are not. These include: customer requests for design modification, or requests for storage and delayed completion, as well as requested launch delays. However, while a delay is sometimes apparent, this type of causal information is generally not available in the public domain making incorporation of these factors problematic. Thus, Futron assumed, for the purposes of this analysis, that these factors have affected the various manufacturers more or less equally.

Futron’s analysis shows that all manufacturers have experienced both longer and shorter cycles within their last 10 commercial satellites launched. When adjusted for delays unrelated to the manufacturer (e.g., launch delays, customer financial difficulties), the production times ranged from a low of 15 months for the Astra 3A (Boeing 376), to a high of 59 months for the Astra 1K (Alcatel Spacebus 3000). As shown graphically in Figure 1, the trendlines are more highly variable for some manufacturers than others. This variability will be clarified and discussed in the following section of this report.

Using the same adjustments, the average production times by manufacturer for the last 10 commercial communication satellites launched ranged from 24 months for Lockheed Martin to 40 months for SS/Loral, with the overall average being 30 months, as shown in Figure 2.

The next graph presents a summary of the variations in length of production times by manufacturer, showing for each: the average production time (in the bars) the shortest and longest (in the lines), as well as the variance between the two (the star markers). Interestingly, the average differential between the shortest and longest program cycles for all manufacturers in this study is 30 months, which is the same as the average production time overall.

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PRODUCTION SCHEDULE REVIEW BY MANUFACTURER

The following section provides a more detailed summary of the individual satellite programs considered in this analysis, specifically the last 10 satellites manufactured and launched by each manufacturer as of the end of 2003.

ALCATEL

The last 10 satellites launched from the Alcatel production line provides a fairly average representation of the manufacturing cycle, with a mix of shorter and longer programs, some for new customers and some for old. The average total production time of this group is slightly below the average (29 months), but the average range from the shortest to longest is higher than the all-manufacturer average range (42 months), reflecting both the very quick turnaround on the Eutelsat W4, as well as the exceptionally long production time for the Astra 1K. In the case of Eutelsat W4 and the AMC-9, the reasons for the longer total time to launch than production were related to financial/market conditions affecting the customer, rather than manufacturing issues.

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EADS ASTRIUM

EADS Astrium’s last 10 satellites have a close to average profile (32 months), and with a similarly close to average range between fastest and slowest program time (also 32 months). While the AsiaStar satellite shows a much longer production time than its companion the AfriStar, the customer indicates that this was within their original plan. The HotBird 7 total time to launch was due to co-payload delays on what was ultimately a failed launch. As to the HellasSat 2, the additional time to launch reflected multiple program stops and restarts from the customer, not manufacturing issues.

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BOEING

The Boeing programs reviewed here are a shorter than average overall group in terms of total adjusted production time (27 months), but one with a very high variation between shortest and longest (36 months). The extra length of time required for the Thuraya program reflected both the complexity of the program and the need to retrofit the satellite with solar arrays without concentrators (after a generic fault was found on similar spacecraft). The non-manufacturing delays for AsiaSat 4 were due to this originally being a ground spare, with the launch then postponed due to the Asian economic crisis and market difficulties. The e-Bird launch was delayed due to co-payload issues, not manufacturing.

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Note that the “MOD” suffix on some Boeing designs stands for MODIFIED and is not an official designation by Boeing. It makes note of a significant change in a design after a generic failure - e.g. BOEING 601 MOD no longer uses tin in its electronic contacts, BOEING 702 MOD and BOEING GEM MOD have a new design of solar arrays.

LOCKHEED MARTIN

These last 10 satellites produced and launched from Lockheed Martin represents a group with significantly lower than average overall production time (24 months). This average is also the lowest of all the manufacturers included in this analysis. In addition, Lockheed Martin had the smallest variation from shortest to longest cycle (12 months). The longest programs represented either a completely new client (New Skies Satellites’ NSS-7) or one with a new venture (SES Americom’s AAP-1). One of the shortest times was for the Nimiq 2, and it may reflect the fact that there was an earlier, cancelled order for this satellite, although there is no apparent evidence of production having started before the Telesat order.

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ORBITAL SCIENCES

Of the manufacturers reviewed in this analysis, Orbital does not actually have a full complement of 10 satellites to be studied, but rather six. We have included them, however because Orbital is increasingly entering into direct competition with the other manufacturers when customers seek smaller satellites. It is because Orbital’s satellites are considerably smaller, and somewhat less complex than those of the other manufacturers, that this group represents a set of data slightly below the average in terms of total production times (29 months). However, it is above the average in the variation from shortest to longest (38 months), in part because of the mix of legacy manufacturing operations (CTA and Orbital Sciences).

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SS/LORAL

The final company analyzed is the one with the longest average production time in the group of satellites studied (40 months), but one with the second-shortest variation in cycle times (22 months). The exceptionally long production times in this group reflects the fact that 6 of the 10 satellites here are Intelsat 9s, ordered at four different times. Intelsat is known to be intensively involved in the production process, and to make frequent program adjustments. Thus, its spacecraft production cycles are most often longer than others. Among the other satellites here, the Optus C-1 launch was delayed for 5 months due to customer financial issues.

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CONCLUSIONS

The production of a satellite requires emphasis on two key factors – reliability and timeliness. Reliability is a major element in the long-term cost of a satellite, and is of key concern to insurers as well as operators. The ability to get financing for a project will often be dependent on financial institutions being comfortable that there is no undue risk in the production cycle; and the ability to obtain premium prices for capacity is dependent on customers being comfortable that their networks will not go out because of satellite failure.

At the same time, time to market has increasingly been a key issue for satellite operators and their customers. While faster does not necessarily mean better with respect to possible effects on satellite quality and reliability, there are limits to what is commercially acceptable in satellite delivery times. In addition, licensing authorities and regulators also often require construction milestones and launch deadlines to be met.

While this analysis represents only a snapshot of the most recent production cycles of the major western satellite manufacturers, it is clear that all manufacturers have fluctuations in their production cycles. It is, in fact, this continued variability that is the most observable trend we have identified from this set of data.

Clearly some of the smaller and simpler satellite bus designs are much quicker to build than others (e.g., Boeing 376HP) and this does explain some of the difference in variation between satellites if a manufacturer is offering several different product lines. Sometimes variations are caused when a satellite suffers unexpected delays due to the need for extra remedial testing and manufacturing after a generic fault has become apparent on similar satellites already in orbit (e.g., Boeing 702/GEM series), although these are to be considered manufacturer-caused delays. It is also noted that variations in production times for apparently similar satellites can occur due to certain operators contracting for additional testing, which results in somewhat longer manufacturing times in their pursuit of the highest possible reliability. Futron has, in the past, analyzed production cycles in relation to on-orbit reliability, expecting to find that faster production yielded poorer quality. We found instead that quality and reliability were actually a function of the manufacturer’s quality efforts, not the amount of time it took to produce a satellite.

The continuing variability in production times thus represent an effort by all manufacturers to make their production processes as efficient as possible while endeavoring to keep their quality and reliability high. Nevertheless, Lockheed Martin has demonstrated the unique ability to maintain a lower than average overall time for production of its satellites, with a much tighter range of time as between programs, and importantly, with a high reliability in orbit. When customers are looking for assurance that their programs will be completed as scheduled, and as needed to meet their market demands, this consistency is a key consideration, and Lockheed Martin stands out on this metric.

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Futron Overview

Futron Corporation is a technology management consulting firm. Futron applies analytically rigorous decision-support methods to transform data into information. We collaborate closely with clients to relate decisions to future outcomes and measures of value. Our aerospace consulting services include market and industry analyses, safety and risk management, remote sensing, and communications and information management. Futron was founded in 1986 and is headquartered in Bethesda, Maryland with a branch office in Houston, Texas.
Futron's headquarters in Bethesda, Maryland

Summary of Capabilities

Futron’s Space and Telecommunications Division is the industry leader in researching, analyzing, and forecasting space and telecommunications markets and programs. Futron offers our commercial and government clients a suite of proprietary, leading-edge analytic methodologies. Our world-class team of market and policy analysts, economists, and engineers bring unparalleled skills and expertise to each account.

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http://www.futron.com

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